Ferrari shares (RACE.IT) are rebounding today, up approximately 4% after a steep decline of over 8% on Wednesday following the unveiling of its first fully electric model, the Luce. Barclays analyst Henning Cosman characterized the initial sell-off as excessive, reiterating an “Overweight” rating with a price target of EUR 355. The Luce is projected to represent about 3.5% of Ferrari’s sales volume and is part of a broader strategy that includes 20 new models planned for release by 2030.
Despite media criticism regarding its design, which diverges from Ferrari’s traditional aesthetic, the Luce boasts impressive specifications, including over 1,000 horsepower and a 0-100 km/h acceleration time of just 2.5 seconds, with a starting price of EUR 550,000. Deliveries are expected to commence in Q4 2026, and CEO Benedetto Vigna has defended the model’s design choices.
For market professionals, the recovery in Ferrari’s stock highlights the potential resilience of luxury brands amid evolving consumer preferences, particularly as they embrace electric vehicle technology.
Source: xtb.com