Roku (NASDAQ: ROKU) is poised for a significant turnaround, with projections indicating a more than doubling of free cash flow (FCF) from $484 million in 2025 to $1 billion by 2028. This improvement comes after years of losses, driven by a focus on cost efficiency and robust platform revenue growth. To further enhance shareholder value, Roku has initiated a $400 million share buyback program aimed at offsetting dilution from stock-based compensation.

Despite the potential for multiple contraction, Roku’s current price-to-FCF ratio of 35.5 suggests that shares could still appreciate significantly. Analysts estimate that a reduction to a P/FCF ratio of 30, combined with a projected FCF per share of $5.72 in 2028, could yield a 50% price increase over the next three years, translating to an annualized return of 14.5%.

For market professionals, this presents a compelling case for considering Roku as a short-term investment, particularly given the anticipated growth in FCF per share and the strategic measures being implemented to enhance financial health.

Source: nasdaq.com